Alt-Text Updated Workflow

Alt-Text Updated Workflow

With alt-text and meta-description we want to ensure that not only are we creating researched keywords for all the preexisting content (brand store, brand story, and A+); but also we need to make sure that all new content gets made as well.

We do this is two ways:

A. Alt-text Audit

This audit is conducted by us auditing the client's existing content to see where alt-text or meta description is, how it is ranking, then replaced.

B. Alt-text creation (Work Flow)

1. Once the creative department finishes a task, the task is assigned to a catalog to upload.

2. Once the task is successfully uploaded into the SC account the task is now assigned to our SEO project managers.

3. They assign the task to a specialist for completion and upload of the alt-text or meta description.